Vienna sausages has been a Filipino breakfast staple, usually paired with pan de sal, fried egg and coffee.
Argentina saw an opportunity to expand the Filipino palette by offering new creative recipes using vienna sausages. So we launched “Eats Meant To Be” to show that vienna sausages are also meant for lunch, dinner and other special occasions. We designed a recipe website that has a unique sharing feature – through love notes.


Client: Argentina Vienna Sausage
Agency: TBWA-Santiago Mangada Puno
Creative Team: Joey David-Tiempo, Cj de Silva and Niño Reyes
Digital Production Team: Mark Baul, Antonio Quitoriano and Ruben Maquiera