A pharmaceutical company wanted to streamline and improve the experience between the doctors and their pharmaceutical sales representatives. They converted the analog detailing system into an e-detailing system. Instead producing information-heavy printed brochures, they wanted a more interactive and digital platform.
We designed an e-detailing app that serves as a console for sales representative. They can download presentations and electronically record their doctor’s visits.
Agency: TBWA-Santiago Mangada Puno
Creative Team: Joey David-Tiempo, Cj de Silva and Abi Capa
Digital Production Team: Dwight Santos and Mark Baul
Note: This is only a mock-up.