Cinemanila 2012’s main film was Benito Bautista’s Harana, a documentary about the lost art of serenade in the Philippines. We helped promote the film festival through a web film that pays tribute to the lost art of harana. This time, from the perspective of all the women who once have been serenaded by their lovers.
Agency: TBWA-Santiago Mangada Puno
Creative Team: Joey David-Tiempo, Ali Silao and Cj de Silva
Producers: Sunny Lucero, Cheese Bagnes and RJ Galang
Director: Adrian Calumpang